Convention party hats have been put away and now it’s time for the candidates to get down to business. Washington Post national political reporter Karen Tumulty says it’s going to be a slugfest.

“The playbook is if you have an opponent who has high negatives, you are going to make the election about your opponent and not about yourself. Well here we have two candidates, both of them in that situation.”

Despite many voters saying this election is about picking the lesser of two evils, Tumulty suggests the turn-off of both high negative candidates could actually create a low turnout.

Both conventions worked to combat the historically low favorability ratings of their candidates, with very different approaches.

“The Republicans painted a picture of an apocalyptic America. A dark picture of where the country is,” Tumulty says, all while heavily criticizing nominee Hillary Clinton as untrustworthy and dishonest.

Democrats on the other hand, while bashing nominee Donald Trump, worked to portray the country as on an upward slope, citing President Obama’s record and proclamations that America already is great. The Party also worked to reintroduce Clinton to the public eye in an effort to improve her image.

“The Clinton campaign has been trying to argue that Clinton is both famous and unknown at the same time, that the country has never gotten to know her. I’m skeptical of that. I think the country has had a quarter century to get to know her and people have, for better or worse, a strong impression of who they think Clinton is.”

See our video for more campaign critique as well as Tumulty’s thoughts on whether Trump’s suggestion that Russia hack Clinton’s email could hinder him.

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